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7. The top 10 brands set the trends for 2024 in fashion.

Updated: Apr 3, 2024

A Step-by-Step Guide to Finding New Ideas and Designs in Ethical Fashion


When shopping for recycled items, you should think about fit and comfort, material, and design.


The top 10 brands set the trends for 2024 in fashion.


Did you know?


If clothes are worn for nine months, they may cut waste, water use, and carbon emissions by 20 to 30 percent.


The slow fashion trend, which puts quality over number, is a big influence on sustainable fashion.



Look into new products made by companies with good ideas. Take your time and move forward in line with what's popular now.


Clothes show parts of who people are and how they want to be seen. Clothes are everywhere; you'll probably see them wherever you look.

But have you ever thought about going one step further and asking some important questions?


What kind of material are your clothes made of, and where did they come from?

Asking these simple questions could change the way you see and deal with truth in the fashion business for a long time.

There is a lot going on behind the scenes that we can't see.


Who are you, and what does sustainability mean to you?

What amazing chances are there for you to experience the unusual, dress in the style of the future, make a statement, and know that you are also helping to protect our environment, which will improve the quality of life for all living things, including people and animals?

Check out the trip and meet creative leaders who have done amazing things in the fashion world. Try recycling really hard; amazing things are happening; don't throw away the trash.


Take part in it.

Look into things, learn, and have fun.

Step 1: 


  • Look for high-quality things that are both new and creative, as well as environmentally friendly and moral.

  • When you think about the future of clothes, think about what is fair, eco-friendly, and moral.

  • Look into and find companies that are proud to show off their great style and quality.


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Fashion


Outerknown is a leader in sustainable fashion with a line that focuses on classic style and long-lasting materials. Their collections, which include everything from outerwear to casual wear, show how committed they are to using organic, recycled, and regenerated materials. Their board shorts, which are made entirely of recycled or renewable materials, stand out.


Goals and Results in Terms of Ethics


Fair Labor Practices: Outerknown was one of the first companies to get certified by the Fair Labor Association before releasing their first product. They are a leader in ethical manufacturing and make sure that all of their workers get fair pay and safe working conditions.


Commitments to sustainability: Outerknown is a leader in the use of ECONYL® nylon, a material made from fishing nets and other nylon trash that is recycled, and 90% of its products are made from sustainable materials. The company wants to get this number up to 100%.


Outerknown is committed to being environmentally friendly, so all of their wrapping is made from 100% recycled paper, and they try to keep plastic out of their supply chain.


Getting respect and reputation

Their partnership with professional surfer Kelly Slater helps spread their message and bridges the gap between high fashion and high environmental standards. Forbes has written about their creative approach to eco-friendly fashion, and the Fair Labor Association has praised their dedication to labor standards.




Patagonia



Unique Way


High-Performance Eco-Friendly Gear: Patagonia's sustainable outdoor clothing and gear includes recycled polyester fleece, organic cotton t-shirts, and traceable down jackets. All of these items are made to have the least possible impact on the environment without sacrificing quality or performance.


Goals and Results in Terms of Ethics

  • Organic and Recycled Materials: A lot of Patagonia's products are made from organic cotton and recycled materials, which cuts down on waste, carbon pollution, and the need for chemicals.

  • Fair Trade CertifiedTM: Patagonia's large collection of Fair Trade CertifiedTM clothing supports better pay and working conditions for factory workers as a sign of its commitment to social responsibility.

  • Support for the environment: As part of its "Earth Tax," Patagonia has given over $100 million in sales profits to environmental groups around the world.


Getting respect and reputation

Forbes and Fast Company have written about Patagonia's unique approach to sustainability and corporate duty. This shows that the company is a star in fashion that cares about the environment.


The group was named a United Nations Champion of the Earth in 2019 after receiving many awards for its work in the areas of the environment and society.



JungMaven



Fashion


Eco-Conscious Apparel: JungMaven specializes in high-quality hemp-based clothing with a focus on classic, long-lasting designs that make clothes last longer and reduce the need for fast fashion. They offer a range of items, from T-shirts to jackets, that combine style and sustainability.


Goals and Results in Terms of Ethics

Hemp fabric that is sustainable is made from hemp, a crop that has a high yield per acre, doesn't need much water or pesticides, and has a much smaller impact on the environment than cotton.

Hemp and organic cotton are mixed together in some of the brand's textiles to show how

committed it is to protecting the earth.


Carbon Footprint Reduction: One way JungMaven is trying to lower their carbon footprint is by using products like hemp, which takes in more CO2 per acre than other plants.


Getting respect and reputation


Notable Publications: Vogue and GQ have written about JungMaven's creative use of hemp and commitment to being environmentally friendly.





Fashion


Ecology-Friendly Wardrobe: From organic cotton T-shirts to coats made from recycled materials, Pangaea's eco-friendly and versatile wardrobe focuses on style, comfort, and longevity.


Goals and Results in Terms of Ethics

Uses New Materials: C-FIBERTM, a material made from seaweed and eucalyptus, and FLWRS WNTM, a revolutionary alternative to down that doesn't come from animals, are both used.


Water Reduction and the Dyeing Process: Pangaia uses eco-friendly dyes, like natural plant dyes made from farm waste, to make their colors with less water than they did before.


Plastic-Free Packaging: This packaging is a big step forward because it is 100% plastic-free and made from materials that can be recycled and broken down naturally.


Getting respect and reputation

Vogue, Forbes, and Fast Company were highlighted as examples of magazines that make a difference and are committed to sustainable fashion.

got the 2020 Monte Carlo Fashion Award, showing that it is a leader and a genius in the field, for its commitment to fashion innovation and environmental responsibility.






Unique Way

Eco-Friendly Clothing: Tentree's commitment to caring for the environment is woven into every product, making sure that style and sustainability go hand in hand. Their eco-friendly clothing includes organic cotton t-shirts, recycled polyester sports, and items made from eco-friendly materials.


Goals and Results in Terms of Ethics


Planting Trees for Purchases: Three's program plants 10 trees for every item bought. The goal is to plant a billion trees by 2030, which will help reduce carbon pollution and support reforestation and wildlife projects around the world.

Sustainable Materials: Tentree makes its clothes with 95% sustainable materials, like organic cotton, recycled polyester, and TENCELTM, to cut down on chemical waste and water use.



Qualifications: The company has a number of sustainability qualifications, such as the B Corp Certification, that show it is committed to the top levels of social and environmental performance, responsibility, and openness.


Getting respect and reputation

Forbes and The Guardian have written about Tentree's unique approach to ecology.


Awards: It was praised for its clever use of materials and attempts to plant trees.



Boody



Fashion

  • Sustainable Materials: Boody is celebrated for its use of organically grown bamboo, creating soft, breathable, and eco-friendly clothing. Bamboo's low water and no pesticide needs make it an environmentally friendly fabric choice.

Ethical Efforts & Achievements

  • B Corp Certified: Demonstrating a commitment to social and environmental performance, Boody has earned B Corp certification, highlighting its dedication to rigorous standards of social and environmental responsibility.

  • 1% for the Planet Member: Boody reinforces its environmental commitment by joining 1% for the Planet, donating a portion of its sales to support environmental causes.

  • EcoCert and OEKO-TEX® Certified: Ensuring sustainable and safe production, Boody's bamboo is EcoCert certified, and its products are OEKO-TEX® Standard 100 certified, free from harmful chemicals.



Credibility and Recognition

  • feel confident to purchase with over 65,000 5-star reviews, If you're not 100% satisfied within 30 days of your purchase, they will refund the purchase price of your first pair of Boody socks or underwear.

RapanuiClothing




The Way

Eco-Friendly Clothes: Rapanui sells many clothes that are good for the environment, like organic cotton t-shirts, coats, and jackets for men and women that are made in a way that doesn't hurt the environment too much.


Goals and Results in Terms of Ethics

Rapanui's "Buy One, Get One Tree" program helps plant enough trees to cover more than 19,000 tennis fields. For every item sold, the company plants a tree.

Recycling used items that customers return as part of the circular fashion model shows their commitment to the circular economy and a zero-waste strategy.


Renewable Energy Manufacturing: During the dying process, a water saving system is used to cut down on waste, and the company runs entirely on renewable energy, with buildings driven by wind and solar farms.

Getting respect and reputation



Environmentally Friendly Certifications: Rapanui's products are safe because they have the OEKO-TEX® STANDARD 100 title.


Reformation




Fashion

Reformation is known for their stylish, eco-friendly clothes like dresses, jeans, and wedding gowns. Their forward-thinking designs mix style and sustainability in a way that looks good, which makes them appealing to people who care about the environment.

Goals and Results in Terms of Ethics



Sustainable Materials: Reformation wants to have as little of an impact on the environment as possible, which is clear from the fact that more than 75% of its products are made from sustainable materials like TENCELTM, organic cotton, and recycled textiles.


Following Carbon, Water, and Waste: Reformation values honesty and openness in their making process, so they keep track of and share the carbon, water, and waste that their clothes save compared to regular clothes.

green Energy: Reformation powers all of its buildings with only green energy, which lowers their carbon footprint and sets guidelines for the industry.



Getting respect and reputation

Vogue and Forbes wrote about it, pointing out that it was one of the first fashion brands to care about the environment.

Reformation is following international rules for sustainable manufacturing by joining the Sustainable Apparel Coalition. This ensures that its processes meet strict social and environmental standards.






Fashion

  • Independent Designers Who Make Unique Items: Lisa Says Gah is known for carefully selecting collections of unique, cutting-edge items from independent designers that show off individuality and style.


Goals and Results in Terms of Ethics

  • Sustainable Practices: The company is committed to reducing trash by using old materials and only making small amounts at a time to avoid overproduction.

  • Lisa Says Gah works directly with small, moral businesses to make sure workers are treated fairly and supports local artisans to cut down on carbon emissions.

  • Eco-friendly packing: All purchases come in packing that is 100% recyclable, which shows that the brand is committed to lowering the damage it does to the environment.

  • Credibility and Recognition: Well-known fashion and lifestyle magazines like Vogue and Elle have written about Lisa Says Gah because of its unique mix of style, ecology, and support for independent designers.


Kotn




The Way


Superior Quality Basics: Kotn is known for its high-quality basics made from fine Egyptian cotton, which is the softest and most durable fabric on the market. Their collection includes stylish basics that will last and can be used for many things.


Goals and Results in Terms of Ethics

Kotn's business plan is based on direct trade, which guarantees fair pay and long-term farming methods. This method not only supports local farming but also makes sure that the cotton created is the best.


Getting B Corp Certification: Kotn's success of B Corp Certification shows that they follow strict rules of responsibility and openness, as well as their dedication to social and environmental performance.




Impact Initiatives: Kotn has made a big difference in the lives of 107,888 people, helped 3,715 farms, funded 21 schools, and done other good things in cotton-growing places.


Getting respect and reputation

Articles that stand out: published in Vogue and Forbes


  • All of these businesses want to make the world a better place.

  • Aside from the amazing things these companies have done for Mother Earth, what's really impressive is the creative and unique way they do business.

  • It feels different and more sure when you wear it.

  • Take pride in the fact that improving the bigger picture needs you to do a lot of small things.

  • Have fun as you look around and get ideas.


Get the most out of the newest technological advances, from cutting-edge drones to the best outdoor gear and eco-friendly clothes.


That's why we love finding new, interesting, and sustainably made products that make people's lives better. Sign up now to stay up to date on the innovations that are changing the world. Whether you're into tech, the great outdoors, or ethical fashion, our newsletter is the best way to find new brands, learn new things, and get your hands on cool gear that stands out.

If you're really interested in backpacks, read our Basic Beginner's Guide. It has all the information you need to make the best choice.



Check Out Our Backpack Fashion Guide! It's made for people who like stylish and modern backpacks, from daypacks to trip backpacks. Also, don't miss our series of in-depth blog posts about how the outdoor industry and its biggest companies are eco-friendly.


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How to Choose and Wear Eco-Friendly Clothes and

Methods


Using eco-friendly materials, fair labor, cutting down on waste, and making products better in terms of quality and design to make them last longer are all important parts of sustainable fashion. What is sustainable fashion? It's the making and selling of clothes, shoes, and accessories in ways that are good for the environment and people.


Why is sustainable fashion important? 

The fashion industry is known for leaving a big mark on the environment and having labor disputes. Sustainable fashion addresses these moral and environmental issues. People who choose sustainable fashion help fair labor practices, lower pollution, and save resources, which is good for both society and the environment.

Sustainable fashion brands usually tell you a lot about how they make their clothes and treat their workers fairly. To find these brands, look for ones that are open about their supply chain, use certified sustainable materials (like organic cotton and recycled polyester), and have certifications from trustworthy groups (like Fair Trade and the Global Organic Textile Standard).


Is sustainable fashion affordable? 

Buying classic, long-lasting pieces will keep you from having to buy new ones too often. You can also make sustainable fashion more affordable by buying used items or shopping at sales for sustainable brands. Using high-quality, eco-friendly materials may make sustainable fashion more expensive at first, but it may end up being cheaper in the long run.


What simple things can I do to support fashion that is good for the environment?

  • Buy fewer things, but smarter ones. Spend your money on well-made items that will last.

  • Support ethical brands: Find and support companies that are committed to running their businesses in an eco-friendly way.

  • Take good care of your clothes to make them last longer and waste less.

  • Gift or recycle: Instead of throwing away old clothes, gift or recycle them to make them last longer.

  • Learn about the effects of fashion on the environment and teach others about them. This will help people in your neighborhood adopt more environmentally friendly habits.

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